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SEO Audit - The address of the analysed webpage tommy.com is redirected to eu.tommy.com

tommy.com desktop preview
62 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 1024px wide displays!
Mobile appearance
tommy.com mobil preview
tommy.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Official Tommy Hilfiger Shop | Europe

eu.tommy.com/
Explore the Tommy Hilfiger apparel collections for men, women and children in the official online shop. Free returns.

Domain / URL audit

URL
Domain : eu.tommy.com/
Length (characters) : 13
Alexa
Alexa global rank: 7858
Alexa rank (United States): 7831
IP checking
The 31.186.240.149 ip address is not on the spam list.
Visitors position
CountryPercentage
United States23.9%
Germany14.3%
France5.3%
China4.0%
Netherlands3.9%
United Kingdom3.6%
Spain3.4%
Japan3.2%
India2.7%
Brazil2.7%
Mexico2.6%
Ukraine2.0%
Belgium1.9%
Russian Federation1.8%
Austria1.6%
Canada1.5%
Poland1.5%
Italy1.4%
Denmark1.3%
Ireland1.2%
Hungary1.1%
Greece1.0%
Singapore1.0%
Turkey0.9%
Australia0.7%
Ecuador0.5%
Other11.1%
Expand

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Explore the Tommy Hilfiger apparel collections for men, women and children in the official online shop. Free returns.

Length (characters) : 117

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.


Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
Error! No language localisation is found.
Title
Official Tommy Hilfiger Shop | Europe

Length (characters) : 37

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Keywords cloud
order  data  looks  new  swimwear  summer  customer  age  vacation  denim  orders  service  sleepwear  see  returns  accessories  kids  dresses  free  prints  personal  enter  product  please  newsletter  underwear  stock  coats  policy  accept  festival  girls  jeans  look  email  shop  tops  just  bags  now  privacy  delivery  close  arrivals  collection  hilfiger  address  shoes  women's  sign  boys  information  conditions  tommy  bottoms  men's  jackets  gift  shorts  first 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
shop 31
hilfiger 15
new 13
shoes 12
tommy 12
close 10
Keywords (2 words) Content Title Description (meta description) Headings (headings)
tommy hilfiger 6
shop women's 5
shop now 4
shop men's 4
stock shop 4
now out 4
Keywords (3 words) Content Title Description (meta description) Headings (headings)
stock shop now 8
just enter your 2
your first purchase 2
collections and insider style 2
sneak previews of our 2
don't you think 2
Headings (headings)
H1H2H3H4H5H6
10811160
H2 is missing
Heading structure in the source code
  • <H1> Tommy Hilfiger
  • <H4> Privacy and Cookie Policy
  • <H4> SELECT YOUR COUNTRY
  • <H4> Store Locator
  • <H4> Customer Service
  • <H4> View Your Order
  • <H4> Track Your Order
  • <H5> Terms & Conditions
  • <H5> NEW ARRIVALS
  • <H5> CLOTHING
  • <H5> BAGS & ACCESSORIES
  • <H5> SHOES
  • <H5> NEW ARRIVALS
  • <H5> CLOTHING
  • <H5> BAGS & ACCESSORIES
  • <H5> SHOES
  • <H5> NEW ARRIVALS
  • <H5> GIRLS AGE 1-7
  • <H5> GIRLS AGE 8-16
  • <H5> BOYS AGE 1-7
  • <H5> BOYS AGE 8-16
  • <H5> BABIES
  • <H4> Favorites
  • <H3>
  • <H3>
  • <H3>
  • <H3>
  • <H3>
  • <H3>
  • <H3>
  • <H3>
  • <H5> Terms & Conditions
  • <H4> YOUR ORDERS
  • <H4> CUSTOMER SERVICE
  • <H4> ABOUT TOMMY HILFIGER
  • <H4> JOIN US
  • Expand
Images
We found 28 images on this web page.

Alternate attributes for the following 22 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Error! The web address is accessible with and without www!
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
  • Errors: 442
  • Warnings: 11
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://eu.tommy.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /on/demandware.store/Sites-EU-Site/default/Wishlist-AddProduct
  • /on/demandware.store/Sites-EU-Site/default/Cart-AddProducts
  • /on/demandware.store/Sites-EU-Site/default/Cart-AddProduct
  • /on/demandware.store/Sites-EU-Site/it_IT/Wishlist-AddProduct
  • /on/demandware.store/Sites-EU-Site/it_IT/Cart-AddProducts
  • /on/demandware.store/Sites-EU-Site/it_IT/Cart-AddProduct
  • /*Product-IncludeVariants?pid=*
  • /on/demandware.store/Sites-RU-Site/*
  • /on/demandware.store/Sites-EU-Site/it_IT/Product-BISNDialog
  • /on/demandware.store/Sites-EU-Site/it_IT/SendToFriend-Start
  • /on/demandware.store/Sites-EU-Site/it_IT/Promotions-GetBonusProducts
  • /on/demandware.store/Sites-EU-Site/it_IT/Promotions-CheckPromotionAvailability
  • /on/demandware.store/Sites-EU-Site/default/Product-BISNDialog
  • /on/demandware.store/Sites-EU-Site/default/SendToFriend-Start
  • /on/demandware.store/Sites-EU-Site/default/Promotions-GetBonusProducts
  • /on/demandware.store/Sites-EU-Site/default/Promotions-CheckPromotionAvailability
  • /on/demandware.store/Sites-EU-Site/default/TH_Wishlist-Add
  • /on/demandware.store/Sites-EU-Site/default/Cart-MiniCart
  • /on/demandware.store/Sites-EU-Site/default/Wishlist-Show
  • /on/demandware.store/Sites-EU-Site/it_IT/TH_Wishlist-Add
  • /on/demandware.store/Sites-EU-Site/it_IT/Cart-MiniCart
  • /on/demandware.store/Sites-EU-Site/it_IT/Wishlist-Show
  • /Wishlist-Showon/demandware.store/Sites-EU-Site/en/Cart-MiniCart
  • /Wishlist-Showon/demandware.store/Sites-EU-Site/default/Cart-MiniCart
  • /Wishlist-Showon/demandware.store/Sites-EU-Site/it_IT/Cart-MiniCart
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
http://eu.tommy.com/sitemap_index.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Warning! The website contains at least one unencrypted email address.
62%