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SEO audit: www.subaru.com

subaru.com desktop preview
63 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 980px wide displays!
Mobile appearance
subaru.com mobil preview
subaru.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Subaru Cars, Sedans, SUVs, Crossovers, Wagons | Subaru of America

www.subaru.com/
Visit Subaru of America for reviews, pricing and photos of Subaru Cars, Sedans, Wagons, Crossovers & SUVs. Find Subaru Dealer Information.

Domain / URL audit

URL
Domain : www.subaru.com/
Length (characters) : 15
Alexa
Alexa global rank: 10240
Alexa rank (United States): 2420
IP checking
The 23.214.187.108 ip address is not on the spam list.
Visitors position
CountryPercentage
United States88.2%
Canada1.0%
India0.9%
Australia0.6%
Turkey0.5%
Other8.8%

Meta data

Keywords (meta keywords)
Subaru, 2014 Forester, 2014 Outback, 2014 Legacy, 2014 Impreza, 2014 WRX, 2014 WRX STI, 2014 XV Crosstrek, 2014 XV Crosstrek Hybrid, all wheel drive, 4 wheel drive, Subaru rally, performance, Parts, S

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
Visit Subaru of America for reviews, pricing and photos of Subaru Cars, Sedans, Wagons, Crossovers & SUVs. Find Subaru Dealer Information.

Length (characters) : 138

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.


Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Subaru Cars, Sedans, SUVs, Crossovers, Wagons | Subaru of America

Length (characters) : 65

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
photos  search  trademarks  financing  see  brz  prices  learn  pre-owned  registered  policy  outback  named  limited  crosstrek  impreza  forester  responsibility  vehicles  retailer  destination  special  siriusxm  site  overview  view  hybrid  trade-in  every  legacy  msrp  hwy/city  value  videos  shown  subaru  corporation  trademark  valueby  kbb  compare  all  information  starting  certified  wrx  price  alcantara  build  offers  environment  best  more  love  models  fees  inventory  make  resale  own 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
subaru 39
starting 24
registered 13
own 12
compare 11
crosstrek 10
Keywords (2 words) Content Title Description (meta description) Headings (headings)
starting price 8
videos compare 8
hwy/city overview 6
compare build 6
valueby kbb.com 4
subaru vehicles 4
Keywords (3 words) Content Title Description (meta description) Headings (headings)
videos compare build 6
named best resale 3
best resale value 3
build your own 3
crosstrek hybrid starting 2
hwy/city overview photos 2
Headings (headings)
H1H2H3H4H5H6
31718000
Error! The number of H1 tag is more than 1.
Heading structure in the source code
  • <H3>
  • <H3> Find Your Subaru
  • <H3> 2015 BRZ
  • <H3> 2015 Impreza
  • <H3> 2015 WRX
  • <H3> 2015 Legacy
  • <H3> 2015 Forester
  • <H3> 2015 XV Crosstrek
  • <H3> 2015 XV Crosstrek Hybrid
  • <H3> 2015 Outback
  • <H3> Certified Pre-Owned
  • <H2> Compare
  • <H2> Local Inventory
  • <H2> Calculator
  • <H2> Special Offers
  • <H2> Request a Quote
  • <H2> Financing
  • <H2> All Things Subaru
  • <H2> Enjoy Life
  • <H2> Stay Safe
  • <H2> Love Every Mile
  • <H2> Environment
  • <H2> Events
  • <H2> Partnerships
  • <H1> Consumer Reports named three Subaru vehicles2015 Top Picks.
  • <H2>  
  • <H2> Find out how Subaru ranked.
  • <H1> Kelley Blue Book named Subaru the Most Trusted Brand, Lowest Cost to Own, and Best Resale Value for 2015.
  • <H1> The 2015 Subaru Forester.
  • <H2>  A whole lot to love.
  • <H2>  
  • <H3> Explore Subaru
  • <H3> Enthusiasts
  • <H3> Company
  • <H3> Responsibility
  • <H3> Owners
  • <H3> Other Sites
  • <H3> Connect with Subaru
  • Expand
Images
We found 25 images on this web page.

Alternate attributes for the following 20 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
  • Errors: 23
  • Warnings: 3
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
The robots.txt file is missing!
Sitemap
Error! No sitemap found!
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
63%