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SEO Audit - The address of the analysed webpage ray-ban.com is redirected to www.ray-ban.com/usa

ray-ban.com desktop preview
60 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 1020px wide displays!
Mobile appearance
ray-ban.com mobil preview
ray-ban.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Ray-Ban® Official Site - USA

www.ray-ban.com/usa/
Ray-Ban is the global leader in premium eyewear market and by far the best-selling eyewear brand in the world

Domain / URL audit

URL
Domain : www.ray-ban.com/usa/
Length (characters) : 20
Alexa
Alexa global rank: 7283
Alexa rank (United States): 3915
IP checking
The 23.38.209.74 ip address is not on the spam list.
Visitors position
CountryPercentage
United States33.4%
United Kingdom6.0%
India5.0%
Brazil4.8%
France4.0%
Germany3.6%
Turkey3.6%
Italy3.5%
Spain3.4%
China3.0%
Russian Federation2.5%
Japan2.4%
Canada2.2%
Saudi Arabia1.7%
Korea, Republic of1.4%
Poland1.3%
Portugal0.9%
Netherlands0.9%
Argentina0.8%
Mexico0.8%
Greece0.7%
Australia0.7%
Colombia0.6%
Austria0.5%
Other12.2%
Expand

Meta data

Keywords (meta keywords)
Ray-Ban, Ray-Ban Sunglasses, Ray-Ban eyewear, ray ban glasses, Aviator, Wayfarer, Clubmaster, Ray-Ban Official Website

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
Ray-Ban is the global leader in premium eyewear market and by far the best-selling eyewear brand in the world

Length (characters) : 109

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

site_name: Ray-Ban.com
title: Ray-Ban® Official Site
url: http://www.ray-ban.com/usa
type: article
description: Ray-Ban is the global leader in premium eyewear market and by far the best-selling eyewear brand in the world
image: http://www.ray-ban.com/_repository/_gui/2015/ray-ban-sharing-logo.jpg

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Ray-Ban® Official Site - USA

Length (characters) : 34

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Keywords cloud
all  mirror  popular  name  terms  iconic  order  subject  message  inquiry  address  like  remix  share  never  round  frame  shipping  favorites  most  hide  wayfarer  shop  aviator  online  icons  information  ray-ban  clubmaster  warranty  usa  classic  wayfarer®  lens  gift  switzerland  flash  now  est  icon  app  enter  lenses  own  world  customize  parts  bronze  question  junior  new  polarized  films  special  returns  legal  sunglasses  card  please  return 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
lenses 10
ray-ban 8
new 7
round 7
sunglasses 6
icon 6
Keywords (2 words) Content Title Description (meta description) Headings (headings)
flash lenses 3
please enter 3
rectangle round 2
united arab 2
spare parts 2
gift card 2
Headings (headings)
H1H2H3H4H5H6
00017113
H1, H2, H3 is missing
Heading structure in the source code
  • <H4> most popular
  • <H4> Popular links
  • <H4> Shop by
  • <H4> Latest from ray-ban
  • <H4> most popular
  • <H4> range
  • <H4> shapes
  • <H4> specials
  • <H4> frame types
  • <H4> quick links
  • <H4> Choose a model and start to customize!
  • <H4> Remix LTD
  • <H4> Lens Categories
  • <H4> Featured Lenses
  • <H4> FRAME INNOVATION
  • <H4> LENS PERFORMANCE
  • <H4>
  • <H5> AFRICA
  • <H5> AMERICA
  • <H5> ASIA
  • <H5> EUROPE
  • <H5> OCEANIA
  • <H5> SHIPPING & RETURNS
  • <H5> Shopping Online
  • <H5> WARRANTY & REPAIRS
  • <H5> PRIVACY & SECURITY
  • <H5> LEGAL
  • <H6> Get In Touch
  • <H5> You have one error below.
  • <H6> Customer Care Hours
  • <H6> Call Ray-Ban
  • Expand
Images
We found 33 images on this web page.

Alternate attributes for the following 23 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Error! The character encoding setting is missing!
W3C validity
  • Errors: 20
  • Warnings: 6
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has no standard 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.ray-ban.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /SearchDisplay*
  • /images/
  • /include/
  • /webapp/*
  • /w3c/
  • /*.jsp
  • /messages/
  • /modules/
  • /ShoppingArea/
  • /Snippets/
  • /UserArea/
  • /RaybanSearchDisplayView*
  • /MyDetailsView*
  • /UserChangePasswordView*
  • /YourFavouritesView*
  • /LogonForm*
  • /RBLogon*
  • /GiftCardAddToBagView*
  • /MyOrdersView*
  • /ShippingSaveControllerCmd*
  • /my-account*
  • /UserRegistrationAdd*
  • /TrackOrdersView*
  • /ShopCartDisplayView*
  • /SecureCheckoutLogonRegisterForm*
  • /PasswordNotificationCmd*
  • /DeliveryDetailsView*
  • /AddressAddGuestCheckOut*
  • /GiftCardCheckCmd*
  • /getsupport.html
  • /get_support/customercare.view.php
  • /usa/eyemed*
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
http://www.ray-ban.com/sitemap.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
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