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SEO Audit - The address of the analysed webpage paulsmith.co.uk is redirected to www.paulsmith.co.uk/uk-en/shop

paulsmith.co.uk desktop preview
68 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 980px wide displays!
Mobile appearance
paulsmith.co.uk mobil preview
paulsmith.co.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Paul Smith Online Shop | Buy Designer Menswear, Womenswear and ...

www.paulsmith.co.uk/uk-en/shop/
Welcome to the Official Paul Smith Online Shop. The largest selection of Paul Smith clothing online including Designer Menswear, Womenswear and Accessories.

Domain / URL audit

URL
Domain : www.paulsmith.co.uk/uk-en/shop/
Length (characters) : 31
Alexa
Alexa global rank: 36507
Alexa rank (United Kingdom): 3303
IP checking
The 212.118.255.211 ip address is not on the spam list.
Visitors position
CountryPercentage
United Kingdom28.4%
United States24.0%
Hong Kong3.9%
Australia3.7%
Germany2.8%
Italy2.2%
Singapore2.2%
Japan2.1%
France2.1%
Spain2.0%
Canada1.9%
Greece0.7%
Other24.2%
Expand

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Welcome to the Official Paul Smith Online Shop. The largest selection of Paul Smith clothing online including Designer Menswear, Womenswear and Accessories.

Length (characters) : 156

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.


Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Paul Smith Online Shop | Buy Designer Menswear, Womenswear and Accessories

Length (characters) : 74

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
tops  sale  shop  accessories  gift  years  policy  company  for  shopping  other  clips  socks  umbrellas  terms  the  online  basket  t-shirts  ipad  tie  dresses  site  privacy  shoes  belts  shirts  scarves  her  knitwear  jeans  him  collections  gloves  brogues  watches  new  trousers  sunglasses  pocket  all  collection  bags  wallets  fragrance  outerwear  boots  hats  jewellery  ties  paul  stationery  keyrings  sign  phone  cases  smith  spectacles  gifts  dollars 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
shop 23
paul 18
smith 17
new 10
for 8
shoes 8
Headings (headings)
H1H2H3H4H5H6
01810000
H1 is missing
Heading structure in the source code
  • <H2> Shop Sale For Him
  • <H2> Shop Sale for Her
  • <H2> Shop Sale Other
  • <H2>
  • <H2> Shop Clothing
  • <H2> Shop by Collection
  • <H2> Shop Accessories
  • <H2> Shop Shoes
  • <H2> Shop Clothing
  • <H2> Shop by Collection
  • <H2> Shop Accessories
  • <H2> Shop Shoes
  • <H2>
  • <H2> Shop by Type
  • <H2> Gifts For Him
  • <H2> Gifts For Her
  • <H3> Continue to selected store view?
  • <H2> Promotions
  • <H3> SALE NOW ON Up to 50% Off Autumn/Winter 14 Collections
  • <H3> NEW SEASON DRESSES
  • <H3> NEW SEASON BAGS
  • <H3> DRESSING FOR WINTER
  • <H3> PAUL SMITH DENIM
  • <H2> Site Links and Contact Information
  • <H3> Customer Services
  • <H3> Your Paul Smith
  • <H3> About Paul Smith
  • <H3> Sign Up for Our Email Updates:
  • Expand
Images
We found 6 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.paulsmith.co.uk/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /js/*
  • /skin/frontend/*
  • /workbench/*
  • /css/*
  • /javascript/*
  • /uk-fr/*
  • /us-fr/*
  • /au-fr/*
  • /uk-en/shop/mobile/switch/*
  • /us-en/shop/mobile/switch/*
  • /au-en/shop/mobile/switch/*
  • /eu-en/shop/mobile/switch/*
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
http://www.paulsmith.co.uk/sitemap.xml
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
The website uses the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
68%