Note: this report was generated Over 9 year(s) ago!
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SEO audit: www.guerlain.com
Mobile devices
Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 987px wide displays!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 987px wide displays!
Mobile appearance
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content
Google search result list preview
Google preview
Guerlain : Fragrances for Men and Women, Skincare, Makeup, Beauty ...
www.guerlain.com/
GUERLAIN official website. Discover Guerlain fragrances, skincare and makeup for Women and Men.
GUERLAIN official website. Discover Guerlain fragrances, skincare and makeup for Women and Men.
Domain / URL audit
URL
Domain : www.guerlain.com/
Length (characters) : 17
Length (characters) : 17
Alexa
Alexa global rank: 79984
Alexa rank (France): 8838
Alexa rank (France): 8838
IP checking
The 8.254.97.125 ip address is not on the spam list.
Visitors position
| Country | Percentage |
|---|---|
| France | 21.7% |
| Japan | 14.4% |
| United States | 8.3% |
| Hong Kong | 5.2% |
| Germany | 4.7% |
| Spain | 3.3% |
| United Kingdom | 1.8% |
| Other | 40.5% |
| Expand | |
SEO audit: Content analysis
Language
We have found the language localisation: ”en”.
Title
Guerlain : Fragrances for Men and Women, Skincare, Makeup, Beauty products
Length (characters) : 74
Improve! The website address (title) should be between 10 and 70 characters in length.
Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
lingerie
l'instant
des
les
exceptional
add
skincare
bee
world
more
d'un
impériale
bleue
pour
ruche”
shalimar
d'orient
petite
united
champs-elysées
magazine
spa
lupin
bougie
cologne
senteurs
royale
eau
fragrance
account
discover
rouge
abeille
island
parfum
secret
baccarat
new
chamade
fragrances
orchidée
vol
how
care
l'heure
black
inaugurates
météorites
bois
nuit
list
make-up
robe
cour
guerlain
homme
noire
wish
arsène
fraîche
Keywords consistency
| Keyword | Content | Title | Description (meta description) | Headings (headings) |
|---|---|---|---|---|
| guerlain | 17 | |||
| noire | 8 | |||
| eau | 8 | |||
| petite | 7 | |||
| robe | 7 | |||
| discover | 6 |
| Keywords (2 words) | Content | Title | Description (meta description) | Headings (headings) |
|---|---|---|---|---|
| robe noire | 5 | |||
| petite robe | 5 | |||
| des senteurs | 2 | |||
| cour des | 2 | |||
| cologne impériale | 2 | |||
| black bee | 2 |
| Keywords (3 words) | Content | Title | Description (meta description) | Headings (headings) |
|---|---|---|---|---|
| its new production | 2 |
Headings (headings)
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 8 | 7 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> Guerlain - International
- <H2> Discover the Black bee universe
- <H2> L'Homme Ideal
- <H2> Santal Royal
- <H3> Eau de Parfum
- <H2> Guerlain inaugurates “La Ruche”, its new production facility
- <H3> Eau Fraîche
- <H2> La Petite Robe Noire
- <H3> Eau Fraîche
- <H2> -
- <H3>
- <H3> Daily Repair Serum
- <H2> Abeille Royale
- <H3> Serum
- <H2> -
- <H3>
- Expand
Images
We found 50 images on this web page.
Alternate attributes for the following 26 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 26 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
- http://www.guerlain.com/.. /bg-loader-page.jpg (1 occurrences)
- http://www.guerlain.com/.. /loader-logo.png (1 occurrences)
- http://www.guerlain.com/.. /menu-logo.png (3 occurrences)
- http://www.guerlain.com/.. /68CEL_Mag_ARTICLE_925x521-PolBaril_2.jpg...
- http://www.guerlain.com/.. /COUR-SENTEURS_Magazine_497x373.jpg?itok=...
- http://farm5.static.guerlain.com/.. /wall-page.gif
- http://farm5.static.guerlain.com/.. /axe-page.gif
- http://farm5.static.guerlain.com/.. /950-128.gif
- http://farm5.static.guerlain.com/.. /spacer.gif (10 occurrences)
- http://farm4.static.guerlain.com/.. /950-266.gif (1 occurrences)
- Expand
SEO audit: Links
Search engine friendly URLs
Excellent! The website uses SEO friendly URLs.
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Links
We found a total of 267 different links.
Internal links: 262
External links: 5
Internal links: 262
External links: 5
SEO audit: technology
Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
- Errors: 21
- Warnings: 80
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Excellent! The website uses printer-friendly CSS.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.guerlain.com/robots.txt
http://www.guerlain.com/robots.txt
| User-agent | Disallow (parts which have been disallowed for the search engines) |
|---|---|
| * |
|
Sitemap
Excellent! Sitemap is used on this website.
http://www.guerlain.com/sitemap.xml
http://www.guerlain.com/sitemap.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.