fbico gpico linkedin twico logo-small logo-tall
alexa ip pinterest pr url refresh_ico link-follow link-nofollow leftmenu-content leftmenu-domain leftmenu-links leftmenu-metas leftmenu-seoaudit leftmenu-speed leftmenu-tech error good good status base_ico warning

SEO audit: www.ford.com

ford.com desktop preview
46 %
Update

Legend
OK
Error
Suggestion
Status
Try our white label PDF! 3 days trial!

Mobile devices

Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 1280px wide displays!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 1920px wide displays!
Mobile appearance
ford.com mobil preview
ford.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Ford – New Cars, Trucks, SUVs, Crossovers & Hybrids | Vehicles ...

www.ford.com/
Go further than you ever imagined in a new Ford vehicle, built just for you. See our full lineup.

Domain / URL audit

URL
Domain : www.ford.com/
Length (characters) : 13
Alexa
Alexa global rank: 3363
Alexa rank (United States): 865
IP checking
The 23.38.219.100 ip address is not on the spam list.
Visitors position
CountryPercentage
United States71.4%
India6.3%
United Kingdom2.3%
Canada2.1%
Germany1.4%
Argentina1.3%
Mexico1.1%
China1.0%
Australia0.9%
Saudi Arabia0.8%
Brazil0.6%
Japan0.6%
Other10.2%
Expand

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Go further than you ever imagined in a new Ford vehicle, built just for you. See our full lineup.

Length (characters) : 97

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

type: website
title: Ford – New Cars, Trucks, SUVs, Crossovers & Hybrids | Vehicles Built Just for You‎ | Ford.com
description: Go further than you ever imagined in a new Ford vehicle, built just for you. See our full lineup.
site_name: Ford Motor Companies

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Ford – New Cars, Trucks, SUVs, Crossovers & Hybrids | Vehicles Built Just for You‎ | Ford.com

Length (characters) : 97

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
pre-owned  search  fiesta  offers  certified  build  home  calculator  vehicles  credit  online  see  a/z  please  apply  vehicle  support  plans  locate  all  fusion  customer  mobile  company  employees  close  transit  edge  eligible  mustang  view  finance  service  shopping  information  details  owner  account  site  explore  pricing  store  ford  sync  dealers  plan  updates  payment  options  fordpass  commercial  reviews  english  dealer  focus  get  motor  sign  price  ratings 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
ford 50
vehicles 39
all 26
dealer 19
pricing 19
plan 19
Keywords (2 words) Content Title Description (meta description) Headings (headings)
plan pricing 10
all vehicles 8
pre-owned explore 8
explore all 7
motor company 7
certified pre-owned 7
Keywords (3 words) Content Title Description (meta description) Headings (headings)
explore all vehicles 5
certified pre-owned explore 5
ford motor company 4
plan pricing website 2
a/x/z plan pricing 2
finance ford credit 2
Headings (headings)
H1H2H3H4H5H6
0153000
H1 is missing
Heading structure in the source code
  • <H2> Customer Viewpoint Ratings and Reviews
  • <H2> BUILT FOR THE HOLIDAYS SALES EVENT
  • <H3> IT’S THE MOST WONDERFUL TIME OF THE YEAR TO BUY.
  • <H2> WE PUT OUR NAME ON IT.
  • <H2> Something for Everyone
  • <H3> See our full lineup of vehicles and find the one that best fits you.
  • <H2> Built Ford Proud
  • <H2> Let Us Sweeten the Deal
  • <H2> Make it Yours
  • <H2> What's Happening at Ford
  • <H3> Stories and conversations featuring people and the Fords they love.
  • <H2> Airbag Recalls
  • <H2> Zip Code
  • <H2> Your browser is not supported
  • <H2> Welcome A/Z Plan Participant
  • <H2> Welcome X-Plan Participant
  • <H2> Please choose a language
  • <H2> DISCLOSURES
  • Expand
Images
We found 87 images on this web page.

Excellent! Every image has an alternative text attributes set on this website.

SEO audit: technology

Redirection (www / not www)
Error! The web address is accessible with and without www!
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has no standard 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://www.ford.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /search/
  • /trucks/ranger/index.amp/
  • /trucks/ranger/index.amp
  • /articles/


Sitemap
Excellent! Sitemap is used on this website.
https://www.ford.com/sitemap.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
46%