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SEO audit: www.fiat.ie

fiat.ie desktop preview
51 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 960px wide displays!
Tablet view
Mobile appearance
fiat.ie mobil preview
fiat.ie tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Fiat Car Models | New Cars | Test Drive | Fiat Ireland

www.fiat.ie/
Explore the latest Fiat car models including Fiat 500, Fiat Punto and Fiat Panda. Request a brochure or book a test drive today.

Domain / URL audit

URL
Domain : www.fiat.ie/
Length (characters) : 12
Alexa
Alexa global rank: 1700112
IP checking
The 195.138.255.17 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
new cars, used cars, test drives, fuel efficient cars,

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
Explore the latest Fiat car models including Fiat 500, Fiat Punto and Fiat Panda. Request a brochure or book a test drive today.

Length (characters) : 128

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

title: Fiat Car Models | New & Used Cars | Test Drive | Fiat IRL
description: Explore the latest Fiat car models including Fiat 500, Fiat Punto and Fiat Panda. Request a brochure or book a test drive today.
image: http://www.fiat.ie/Resources/img/facebook/100x100_logo_fiat.png
type: website
url: http://www.fiat.ie
site_name: fiat.ie

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Fiat Car Models | New Cars | Test Drive | Fiat Ireland

Length (characters) : 54

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 9%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
home  assistance  nearest  service  latest  centre  air  fiat  mopar  technologies  deal  all  dealer  discover  drive  finance  eco  offers  range 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
fiat 14
discover 6
drive 5
finance 4
offers 4
technologies 4
Keywords (2 words) Content Title Description (meta description) Headings (headings)
your nearest 3
air technologies 3
nearest dealer 2
Headings (headings)
H1H2H3H4H5H6
070000
H1 is missing
Heading structure in the source code
  • <H2> Your nearest dealer
  • <H2> Find your finance deal
  • <H2> LATEST FIAT OFFERS
  • <H2> Roadside assistance
  • <H2> Your nearest service centre
  • <H2> eco:Drive
  • <H2> Air Technologies
  • Expand
Images
We found 20 images on this web page.

Alternate attributes for the following 11 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Excellent! The website uses printer-friendly CSS.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.fiat.ie/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /vl
  • /webservices


Sitemap
Excellent! Sitemap is used on this website.
http://www.fiat.co.uk/sitemap
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
51%