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SEO audit: www.chopard.com

chopard.com desktop preview
72 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
chopard.com mobil preview
chopard.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Chopard Official Website | Swiss Watches & Jewelry

www.chopard.com/
Enter Chopard's world of exclusive Swiss watches and jewellery and discover its fine collection of luxury items, on the Official Chopard Website.

Domain / URL audit

URL
Domain : www.chopard.com/
Length (characters) : 16
Alexa
Alexa global rank: 116229
Alexa rank (United States): 96978
IP checking
The 208.48.167.17 ip address is not on the spam list.
Visitors position
CountryPercentage
United States20.2%
India14.3%
United Kingdom6.9%
Other58.6%

Meta data

Keywords (meta keywords)
Chopard, Happy Sport, 1000 miglia, mille miglia, l.u.c , luxury watches, jewellery, high jewellery, happy diamonds, swiss watches, watchmaker, jeweller, watch retailer

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
Enter Chopard's world of exclusive Swiss watches and jewellery and discover its fine collection of luxury items, on the Official Chopard Website.

Length (characters) : 145

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

image: http://objects.chopard.com/skin/frontend/rwd/chopard/images/social-img.jpg

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Chopard Official Website | Swiss Watches & Jewelry

Length (characters) : 54

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
vision  watches  blog  jewellery  creations  new  deutsch  english  imperiale  italiano  русский  gentlemen  usa  happy  exciting  collection  store  empress  español  meet  watch  corporate  discover  français  sport  responsibility  personalize  elegance  baselworld  international  own  locator  e-shop  한국어  information  chat  chopard 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
new 4
english 4
discover 3
chopard 3
corporate 3
watches 3
Keywords (2 words) Content Title Description (meta description) Headings (headings)
personalize your 2
sport watch 2
baselworld 2015 exciting 2
english international 2
usa e-shop 2
imperiale meet 2
Keywords (3 words) Content Title Description (meta description) Headings (headings)
your own happy 2
Headings (headings)
H1H2H3H4H5H6
154400
Heading structure in the source code
  • <H1> Chopard
  • <H3> BASELWORLD 2015
  • <H4> EXCITING NEW CREATIONS
  • <H3> WATCHES FOR GENTLEMEN
  • <H4> A VISION OF ELEGANCE
  • <H3> IMPERIALE
  • <H4> MEET THE NEW EMPRESS
  • <H3> Personalize your own
  • <H4> Happy Sport watch
  • <H2> News
  • <H2> Customers
  • <H2> Information
  • <H2> The Chopard History
  • <H2> Follow us:
  • Expand
Images
We found 6 images on this web page.

Excellent! Every image has an alternative text attributes set on this website.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
  • Errors: 16
  • Warnings: 1
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Excellent! The website uses printer-friendly CSS.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.chopard.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /catalogsearch
  • /checkout
  • /ticket/ticket
  • /sales
  • /guest_wishlist
  • /whishlist
  • /customer/
  • /reward-points
  • /enable-cookie
  • /gift-messages
  • /private-sales
  • /privacy-policy
  • /privacy-policy-cookie-restriction-mode
  • /about-magento-demo-store
  • /service-unavailable
  • /features-and-care
  • /returns-and-exchanges
  • /shipping-and-returns
  • /chopard_wishlist
  • /sendfriend
  • /*?___store
  • /*?___from
  • /*?marketing_metal_colour
  • /*?filter_attributes_other
  • /*?function
  • /*?watch_marketing_size
  • /*?gender
  • /*?winding
  • /*?price_range
  • /*?price_range_other
  • /*?pcrid
  • /*?mkwid
  • /*?pmt
  • /*?pkw
  • /*?SID
  • /*?wi_trim
  • /*?product_type
  • /*?certification
  • /*?mkt_collection
  • /*?product_group
  • /*?pagewanted
  • /*?fragrance_top
  • /*?fragrance_base
  • /*?accessories_colour
  • /*?fragrance_heart
  • /*?eyewear_lenses
  • /*?reference
  • /*?subject
  • /storelocator/ajax/*
  • /storelocator/frame
  • /*?open
  • /museum
  • /celebrate-and-engage
  • Expand


Sitemap
Error! No sitemap found!
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
The website uses the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
72%