fbico gpico linkedin twico logo-small logo-tall
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SEO audit: www.cakecraftshop.co.uk

cakecraftshop.co.uk desktop preview
44 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 980px wide displays!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 980px wide displays!
Mobile appearance
cakecraftshop.co.uk mobil preview
cakecraftshop.co.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Cake decorating, cake decorations, sugarcraft, cake making ...

www.cakecraftshop.co.uk/
We are the one-stop shop for all your cake decorating supplies. With a huge selection of cake decorations, cake making equipment, cupcake cases, boxes and ...

Domain / URL audit

URL
Domain : www.cakecraftshop.co.uk/
Length (characters) : 24
Alexa
Alexa does not have enough data about this website.
IP checking
The 185.25.240.236 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Cake Craft Shop,cake decorating,cake decorations,sugarcraft,cake accessories,cake tools,cake tins,cake products,decorating cakes,cake tins,cake stands,icing,cake packaging,confectionery packaging,swee

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
We are the one-stop shop for all your cake decorating supplies. With a huge selection of cake decorations, cake making equipment, cupcake cases, boxes and packaging you should be able to find everything you need at great prices. Run a business ? We offer discounts for bulk products with fast despatch to the UK and EU. As a family business we are committed to offering our customers the best products together with our advice and experience. We hope you enjoy browsing the website but if there is anything you are unable to find then do give us a call.

Length (characters) : 553

Suggestion! The length of the meta description should be between 70 and 160 characters.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.


Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Cake decorating, cake decorations, sugarcraft, cake making equipment, confectionary and cake packaging

Length (characters) : 102

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 14%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Keywords cloud
cases  baking  ideas  decorating  decorations  discounts  year  worry  missed  news  christmas  newsletter  learn  business  with  cupcake  products  tin  shop  standard  tins  special  pillared  piping  delivery  previous  projects  make  day  latest  here  dowelling  suggestions  decorate  making  stands  craft  boxes  stacked  offers  click  cake  catch  sexy  hire  equipment  new  don't  vouchers  perfect  hours  cakes  all  issues  cupcakes  man  tutorials  line  everything  follow 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
cake 14
decorations 4
all 4
new 4
products 4
day 3
Headings (headings)
H1H2H3H4H5H6
010000
H1 is missing
Heading structure in the source code
  • <H2> Welcome to one of the largest Cake Decorating and Sugarcraft sites in the UK.
Images
We found 31 images on this web page.

Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.cakecraftshop.co.uk/robots.txt
Sitemap
Excellent! Sitemap is used on this website.
http://www.cakecraftshop.co.uk/sitemap.xml
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
44%