fbico gpico linkedin twico logo-small logo-tall
alexa ip pinterest pr url refresh_ico link-follow link-nofollow leftmenu-content leftmenu-domain leftmenu-links leftmenu-metas leftmenu-seoaudit leftmenu-speed leftmenu-tech error good good status base_ico warning

SEO audit: www.avon.com

avon.com desktop preview
80 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 1220px wide displays!
Mobile appearance
avon.com mobil preview
avon.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

AVON - Shop Cosmetics, Fashion & Accessories

www.avon.com/
Shop Avon's top-rated beauty products online. Explore Avon's site full of your favorite products including cosmetics skin care jewelry and ...

Domain / URL audit

URL
Domain : www.avon.com/
Length (characters) : 13
Alexa
Alexa global rank: 7784
Alexa rank (United States): 8516
IP checking
The 104.123.97.26 ip address is not on the spam list.
Visitors position
CountryPercentage
United States15.2%
Mexico13.4%
Poland10.4%
Brazil9.3%
Argentina8.9%
Russian Federation6.6%
Kazakhstan5.9%
Chile3.0%
Peru2.4%
Turkey2.0%
India1.7%
Philippines1.7%
Saudi Arabia1.6%
Germany1.5%
Egypt1.3%
Ecuador1.3%
Venezuela, Bolivarian Republic of1.2%
Ukraine1.1%
Georgia0.8%
Nicaragua0.7%
Czech Republic0.6%
Other9.7%
Expand

Meta data

Keywords (meta keywords)
Avon, Avon store, Avon online, Avon website, Avon, Avon.com

Error! Using “meta keywords” is meaningless! Google does not use it for ranking websites since 2009.
Description (meta description)
Shop Avon's top-rated beauty products online. Explore Avon's site full of your favorite products including cosmetics skin care jewelry and fragrances.

Length (characters) : 158

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

site_name: AVON
url: https://www.avon.com/
description:  

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
AVON - Shop Cosmetics, Fashion & Accessories

Length (characters) : 48

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 21%

Acceptable! The text / code ratio is between 15 and 25 percent.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
great  holiday  seoname  quick  pricemodel  currency  soon  avon  disablehoverstyle  {{session  available  class=header  time  body  class=  jewelry  care  all  isemptylink  data-ng-click=gotoproductpage  everyone  autoreplenishmentprice  longer  shade  online  auto-replenish  skin  list  wish  totalvariantshadesavailable  medium  undefined  shop  makeup  style=  gift  target=_self  data-src={{cdn  sale  ratingcount}}  name}}  product  numberproductimages  remove  store  secondary-image=  {{getproductprice  href=#  guide  event  shipment  profilenumber  getproductimagebasedonnameorprofile  gifts  shades  {{getproductsaleprice  add  replace  cart  new 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
style= 252
target=_self 252
class= 180
available 105
shop 72
list 64
Keywords (2 words) Content Title Description (meta description) Headings (headings)
target=_self style= 132
style= class= 82
wish list 40
style= class=header 32
each shipment 21
list remove 21
Keywords (3 words) Content Title Description (meta description) Headings (headings)
target=_self style= class= 55
time available soon 21
for sale not 21
each shipment no longer 21
quick shop add 20
list remove from 20
Headings (headings)
H1H2H3H4H5H6
151100
Heading structure in the source code
  • <H4> {{ Fundraiser.OrganizationName }}
  • <H3> Are You Sure You Want to Stop Shopping this Fundraiser?
  • <H1> avon makeup beauty products online
  • <H2> Recommended For You
  • <H2> Wear It & Share It
  • <H2> Featured Offers
  • <H2> Entrepreneurs. Change Makers. Leaders.
  • <H2> Standing for More Than Just Beauty
  • Expand
Images
We found 109 images on this web page.

Alternate attributes for the following 41 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://www.avon.com/robots.txt
Sitemap
Excellent! Sitemap is used on this website.
https://www.avon.com/sitemap.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
80%