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SEO audit: www.appnexus.com

appnexus.com desktop preview
56 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 1086px wide displays!
Tablet view
Error! This website is not optimised for tablet devices: it is optimised for 1086px wide displays!
Mobile appearance
appnexus.com mobil preview
appnexus.com tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

AppNexus

www.appnexus.com//
Error! Missing "meta description" part: the page has no summary description!

Domain / URL audit

URL
Domain : www.appnexus.com//
Length (characters) : 18
Alexa
Alexa global rank: 2056
Alexa rank (Argentina): 40
IP checking
The 68.67.154.125 ip address is not on the spam list.
Visitors position
CountryPercentage
Argentina29.3%
Israel21.1%
India17.4%
United States7.6%
Mexico3.3%
United Kingdom2.7%
Russian Federation2.2%
United Arab Emirates2.2%
Netherlands1.8%
Australia1.3%
Turkey0.7%
Singapore0.6%
Spain0.6%
France0.6%
Guatemala0.6%
Viet Nam0.6%
Romania0.5%
Canada0.5%
Sweden0.5%
Other5.8%
Expand

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Length (characters) : 0

Error! “Meta descriptions” cannot be found on this website.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.


Generator
Drupal 7 (http://drupal.org)
Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
AppNexus

Length (characters) : 8

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
learn  apis  stories  blog  opt  open  ats  customer  apr  reserved  france  record  most  all  industry's  technology  made  tools  data  building  delivery  yield  apps  main  events  summit  demand  exchange  read  platform  science  network  growth  tech  paris  appnexus  server  more  rights  trading  sources  solutions  news  i-com  privacy  success  internet  company  performance  global  revenue  development  build  profitability  publisher 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
appnexus 23
more 15
build 10
learn 8
data 6
privacy 5
Keywords (2 words) Content Title Description (meta description) Headings (headings)
learn more 4
read more 3
more build 3
more appnexus 2
find out 2
success stories 2
Keywords (3 words) Content Title Description (meta description) Headings (headings)
learn more build 3
all rights reserved 2
Headings (headings)
H1H2H3H4H5H6
170000
Heading structure in the source code
  • <H1> AppNexus
  • <H2> Languages
  • <H2> AppNexus Tools
  • <H2> Main menu
  • <H2> Customer Success Stories
  • <H2> AppNexus News
  • <H2> AppNexus Events
  • <H2> 2012 AppNexus Inc. All Rights Reserved
  • Expand
Images
We found 13 images on this web page.

Alternate attributes for the following 13 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
Missing doctype element
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
  • Errors: 26
  • Warnings: 0
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.appnexus.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /includes/
  • /misc/
  • /modules/
  • /profiles/
  • /scripts/
  • /themes/
  • /CHANGELOG.txt
  • /cron.php
  • /INSTALL.mysql.txt
  • /INSTALL.pgsql.txt
  • /INSTALL.sqlite.txt
  • /install.php
  • /INSTALL.txt
  • /LICENSE.txt
  • /MAINTAINERS.txt
  • /update.php
  • /UPGRADE.txt
  • /xmlrpc.php
  • /admin/
  • /comment/reply/
  • /filter/tips/
  • /node/add/
  • /search/
  • /user/register/
  • /user/password/
  • /user/login/
  • /user/logout/
  • /?q=admin/
  • /?q=comment/reply/
  • /?q=filter/tips/
  • /?q=node/add/
  • /?q=search/
  • /?q=user/password/
  • /?q=user/register/
  • /?q=user/login/
  • /?q=user/logout/
  • Expand


Sitemap
Error! No sitemap found!
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
56%