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alexa ip pinterest pr url refresh_ico link-follow link-nofollow leftmenu-content leftmenu-domain leftmenu-links leftmenu-metas leftmenu-seoaudit leftmenu-speed leftmenu-tech error good good status base_ico warning

SEO audit: www.vam.ac.uk

vam.ac.uk desktop preview
92 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
vam.ac.uk mobil preview
vam.ac.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

V&A · The World's Leading Museum Of Art And Design

www.vam.ac.uk/
Welcome to the V&A – the world's leading museum of of art, design and performance. Discover curated exhibitions and explore art and culture ...

Domain / URL audit

URL
Domain : www.vam.ac.uk/
Length (characters) : 14
Alexa
Alexa does not have enough data about this website.
IP checking
The 13.224.78.103 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Welcome to the V&A – the world's leading museum of of art, design and performance. Discover curated exhibitions and explore art and culture at its finest.

Length (characters) : 162

Suggestion! The length of the meta description should be between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

site_name: Victoria and Albert Museum
type: website
url: https://www.vam.ac.uk/
title: V&A · The world's leading museum of art and design
description: Welcome to the V&A – the world's leading museum of of art, design and performance. Discover curated exhibitions and explore art and culture at its finest.
image: https://vanda-production-assets.s3.amazonaws.com/2021/01/06/14/46/34/eef7be40-c1aa-44ea-943d-66b40c2e9968/320.jpg

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
V&A · The World's Leading Museum Of Art And Design

Length (characters) : 61

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
curiouser  display  membership  privacy  view  iran  collection  v&a  national  nov  lucre  read  events  apr  gallery  sponsored  aug  london  hire  search  art  mar  childhood  shop  installation  policy  sep  academy  explore  museum  until  exhibition  access  collections  road  admission  work  plan  closed  design  filthy  support  visit  online  exhibitions  victoria  latest  free  content  join  dec  albert  cookies  epic  cromwell 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
v&a 19
until 9
collections 7
museum 7
shop 5
join 5
Keywords (2 words) Content Title Description (meta description) Headings (headings)
find out 7
out more 6
road london 2
dec 2020 until 2
cromwell road 2
Keywords (3 words) Content Title Description (meta description) Headings (headings)
find out more 7
victoria and albert museum 2
Headings (headings)
H1H2H3H4H5H6
1120000
Heading structure in the source code
  • <H2> Explore the V&A online
  • <H1> Welcome to the V&A – the world's leading museum of art, design and performance
  • <H2> Exhibitions
  • <H2> Sign up to get the latest V&A news
  • <H2> Latest from the Collections
  • <H2> Membership
  • <H2> Shop
  • <H2> About the V&A
  • <H2> Plan a visit
  • <H2> Resources
  • <H2> Join & Support
  • <H2> Commercial
  • <H2> V&A Family
  • Expand
Images
We found 0 images on this web page.

Excellent! Every image has an alternative text attributes set on this website.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has no standard 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://www.vam.ac.uk/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /users/comment/
  • /contentapi/search/
  • /contentapi/logotron/
  • /blogs/
  • /uploads/
  • /alby100pib
  • /tags/
  • /users/
  • /archives/
  • /*q=*
  • /*hstc=
  • /*hssc=
  • /*hsfp=
  • /*utm_source=
  • /*utm_medium=
  • /*utm_content=
  • /*utm_campaign=
  • /*page=
  • /*p=
  • /blog/tag/
  • /*/page/
  • /blog/20*/
  • /*gclid=
  • /whatson/20*/**/**/m*
  • /whatson/20*/**/**/w*
  • /shop/whatson/
  • /shekou/tag/
  • /__data/assets/pdf_file/0003/178536/new-director-announcement.pdf
  • /__data/assets/pdf_file/0017/235115/hlf_announcement_exhibition_road.pdf
  • /__data/assets/pdf_file/0009/254529/V-and-ADirectorofDesignFuturePlanAnnouncement.pdf
  • /directories/
  • /membership/user
  • /info/va-newsletter
  • /content/email/existing-subscriber
  • /content/email/confirmation
  • /moc/e-newsletter-signup-confirmation
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
https://www.vam.ac.uk/sitemap.xml
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
The website uses the Google Tag Manager.
Email encryption
Warning! The website contains at least one unencrypted email address.
92%