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SEO audit: www.rossmann.pl

rossmann.pl desktop preview
69 %

Legend

OK
Error
Suggestion
Status
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Mobile devices

This website is optimal for mobile devices!
This website is optimal for tablet devices!
rossmann.pl mobil preview
rossmann.pl tablet preview

Google search result list preview

Drogeria Rossmann: Kosmetyki, Perfumy, Makijaż, Inspiracje

www.rossmann.pl/
Drogeria Rossmann – największa sieć drogerii w Polsce. Sklep internetowy, kosmetyki, perfumy, makijaż, artykuły o zdrowiu i urodzie. Zamówienia online z ...

Domain / URL audit

Domain : www.rossmann.pl/
Length (characters) : 16
0
Alexa does not have enough data about this website.
The 104.17.159.189 ip address is not on the spam list.

SEO audit: Content analysis

We have found the language localisation: ”pl”.
Drogeria Rossmann: Kosmetyki, Perfumy, Makijaż, Inspiracje

Length (characters) : 58

Excellent! The title’s length is between 10 and 70 characters.
Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Excellent! The website does not have any flash contents.
Excellent! The website does not use iFrame solutions.
strefa  keyboard_arrow_up  domu  dodatki  makijaż  close  klub  kariera  ciało  prasowe  dziecko  inspiracje  rossmanie  biuro  regulaminy  zwierzęta  zdrowie  podróż  ekspansja  e-drogeria  włosy  odbiór  zamówienia  access_time  wolny  czas  dostawa  czystość  obuwie  konto  search  płatności  lock_outline  bezpieczne  pomocy  wygodniejsze  zaloguj  wyposażenie  nowości  wakacyjne  twarz  foto  rossmann  promocje  keyboard_arrow_down  mama  żywność  dowiedz  higiena  znajdź  odzież  pomagamy  perfumy  potrzebujesz  rossnę  drogerię  zakupy  odkrycia  załóż  firma 
Keyword Content Title Description (meta description) Headings (headings)
rossmann 6
konto 5
bezpieczne 5
keyboard_arrow_up 4
płatności 4
domu 4
Keywords (2 words) Content Title Description (meta description) Headings (headings)
bezpieczne płatności 4
klub nowości 3
lock_outline bezpieczne 3
twoje konto 3
czas wolny 2
domu zwierzęta 2
Keywords (3 words) Content Title Description (meta description) Headings (headings)
zdrowie podróż i czas 2
dodatki klub nowości 2
twoje konto i regulaminy 2
mama i dziecko żywność 2
domu wyposażenie domu 2
makijaż włosy ciało 2
Error! The website does not use (H) tags.

SEO audit: technology

Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Excellent! The website uses favicon.
HTML 5
Perfect! The character encoding is set: UTF-8.
Excellent! No deprecated HTML tags are detected.
Suggestion! Unfortunately, no printer-friendly CSS found.
The website has a 404 error page.
There is robots.txt file.
https://www.rossmann.pl/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /404
  • /aktywacja-konta
  • /reset-hasla
  • /usuwanie-adresu-email
  • /rejestracja/podziekowanie
  • /users/activate
  • /logoutcf
  • /order/summary
  • /zamowienie
  • /newsletter_unsubscribe
  • /profil
  • /kupon
  • /listy-zakupowe
  • /fb
  • Expand


Excellent! Sitemap is used on this website.
https://www.rossmann.pl/sitemap.xml
The Google Analytics tracking code is missing.
Suggestion! The website does not use the Google Tag Manager.
Excellent! We have not found any unencrypted email addresses.

Speed test

server_resp_time - good
Excellent! No nested tables found.
93
14
The elements below are blocking the “above the fold” rendering.
The javascript files below are blocking the rendering.
  • https://www.rossmann.pl/static/vendor/js/jquery.min.js
  • https://www.rossmann.pl/static/vendor/js/jquery.fancybox.min.js
The CSS files below are blocking the rendering.
  • https://www.rossmann.pl/_next/static/css/commons.css
  • https://www.rossmann.pl/_next/static/css/main-page.css?v=1.5.1
  • https://fonts.googleapis.com/css?family=Lato:300,400,700,900&subs...
  • https://www.rossmann.pl/static/vendor/css/jquery.fancybox.min.css

Speed test – Javascript

Error! Too many javascript files found which slows down the page load on the website.
  • https://www.rossmann.pl/static/vendor/js/jquery.min.js
  • https://www.rossmann.pl/static/vendor/js/jquery.fancybox.min.js
  • https://www.rossmann.pl/_next/static/1.8.11-190710-090105/pages/index.js
  • https://www.rossmann.pl/_next/static/1.8.11-190710-090105/pages/_app.js
  • https://www.rossmann.pl/_next/static/1.8.11-190710-090105/pages/_error.js
  • https://www.rossmann.pl/_next/static/runtime/webpack-3f0e86061b23900880c5.js
  • https://www.rossmann.pl/_next/static/chunks/commons.462288b933f2ab1e9c06.js
  • https://www.rossmann.pl/_next/static/runtime/main-b2180df7e3e00dd08e42.js
4.76 MB
You can save 646B (85% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

Suggestion! You must avoid using inline CSS.
Excellent! Just a few CSS files are used on this website.
  • https://www.rossmann.pl/_next/static/css/commons.css
  • https://www.rossmann.pl/_next/static/css/main-page.css?v=1.5.1
  • https://www.rossmann.pl/static/vendor/css/jquery.fancybox.min.css
503.77 KB
Great! The CSS elements are minified.

Speed test – Compression

122.01 KB
The HTML is minified.
Your site uses compression.

Speed test – Browser cache

77
The browser cache is not set correctly for all elements.
URLDuration
https://static.yourcx.io/customers/411/yourcx.min.jsExpiry time is not specified
https://www.rossmann.pl/.. /SpecialPromotions?shopNumber=107630 second
https://www.rossmann.pl/.. /clubProducts?shopNumber=107630 second
https://www.rossmann.pl/.. /premiereProducts?shopNumber=107630 second
https://www.rossmann.pl/.. /promotionProducts?shopNumber=107630 second
https://www.google-analytics.com/.. /js?id=GTM-PK5JV3K&t=gtm6&cid=1967659342....15 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-TN9TH7W&gtm_auth=&gtm_prev...15 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /313888128959845?v=2.8.51&r=stable20 minutes
https://connect.facebook.net/.. /582078201992628?v=2.8.51&r=stable20 minutes
https://connect.facebook.net/.. /inferredEvents.js?v=2.8.5120 minutes
https://www.google-analytics.com/plugins/ua/ec.js60 minutes
https://www.google-analytics.com/plugins/ua/linkid.js60 minutes
https://img.youtube.com/vi/MRr8Qzg6n-s/0.jpg2 hours
https://img.youtube.com/vi/bm7REAXyMds/0.jpg2 hours
https://img.youtube.com/vi/khu47GPMjFI/0.jpg2 hours
https://img.youtube.com/vi/v2EhRbfR7TQ/0.jpg2 hours
https://img.youtube.com/vi/zSu5HOSwt9A/0.jpg2 hours
https://img.youtube.com/vi/zbpb4egObZM/0.jpg2 hours
https://www.google-analytics.com/analytics.js2 hours
https://www.rossmann.pl/.. /_app.js24 hours
https://www.rossmann.pl/.. /_error.js24 hours
https://www.rossmann.pl/.. /index.js24 hours
https://www.rossmann.pl/.. /commons.462288b933f2ab1e9c06.js24 hours
https://www.rossmann.pl/_next/static/css/commons.css24 hours
https://www.rossmann.pl/_next/static/css/main-page.css?v=1.5.124 hours
https://www.rossmann.pl/.. /074313891728d96f7cf436d076e3183d.svg24 hours
https://www.rossmann.pl/.. /2b1c4febfd88583169294dc33887ca7f.svg24 hours
https://www.rossmann.pl/.. /b61496d9b854072d8e85eb720a20e3d7.png24 hours
https://www.rossmann.pl/.. /d1db626a76a3023d8d3ea31c8793c3b0.svg24 hours
https://www.rossmann.pl/.. /dff083880fd13c75a4abc310335e1a57.svg24 hours
https://www.rossmann.pl/.. /e11335189d94da2aaa69640a15394aa0.png24 hours
https://www.rossmann.pl/.. /f9991c71fb3043ae375a0845092acdc3.svg24 hours
https://www.rossmann.pl/.. /main-b2180df7e3e00dd08e42.js24 hours
https://www.rossmann.pl/.. /webpack-3f0e86061b23900880c5.js24 hours
https://www.rossmann.pl/static/gfx/download-appstore.png24 hours
https://www.rossmann.pl/static/gfx/download-google.png24 hours
https://www.rossmann.pl/static/portal/ico-benefit-1.png24 hours
https://www.rossmann.pl/static/portal/ico-benefit-2.png24 hours
https://www.rossmann.pl/static/portal/ico-benefit-3.png24 hours
https://www.rossmann.pl/static/vendor/css/jquery.fancybox.min.css24 hours
https://www.rossmann.pl/static/vendor/js/jquery.fancybox.min.js24 hours
https://www.rossmann.pl/static/vendor/js/jquery.min.js24 hours
Expand

Speed test – Images

2.28 MB
You can save 12.2KB (21% compression) by optimising the images below: