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SEO audit: petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business

petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business desktop preview
72 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business mobil preview
petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

The Real Reason Mars Inc. Loves the Pet Care Business ...

petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business/
Error! Missing "meta description" part: the page has no summary description!

Domain / URL audit

URL
Domain : petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business/
Length (characters) : 69
Alexa
Alexa global rank: 1374940
IP checking
The 72.249.109.98 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Length (characters) : 0

Error! “Meta descriptions” cannot be found on this website.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

type: article
image: https://petsplusmag.com/wp-content/uploads/2018/11/money-finances-thumbnail.jpg
url: https://petsplusmag.com/the-real-reason-mars-inc-loves-the-pet-care-business/
title: The Real Reason Mars Inc. Loves the Pet Care Business - PetsPlusMag.com
description: It's known historically for candy but increasingly makes its money in pet care.
locale: en_US
site_name: PETSPLUSMAG.COM
updated_time: 2019-01-21T20:28:57+00:00
image:secure_url: https://petsplusmag.com/wp-content/uploads/2018/11/money-finances-thumbnail.jpg
image:width: 795
image:height: 516

Generator
WordPress 4.9.9
Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
The Real Reason Mars Inc. Loves the Pet Care Business - PetsPlusMag.com

Length (characters) : 71

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Keywords cloud
january  days  new  live  america’s  pets  bloomberg  press  care  now  classifieds  company  ceo  latest  staff  real  services  continue  brand  dogs  ago  animal  marketing  tales  products  according  reading  locations  foods  pet  said  business  video  champion  subscribe  best  dog  webinars  coolest  candace  candy  hours  franchise  petco  announced  mars  news  advertisement  fast  brands  true  open  releases  headlines  published  food  release  stores  issue  dogtopia 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
pet 31
pets 26
ago 21
headlines 14
days 13
best 12
Keywords (2 words) Content Title Description (meta description) Headings (headings)
pet care 7
days ago 5
america’s coolest 4
pets live 4
true tales 4
services pets 3
Keywords (3 words) Content Title Description (meta description) Headings (headings)
marketing services pets 3
squad more advertise 2
subscribe to pets magazine 2
download media kit 2
news headlines press 2
week ago meet 2
Headings (headings)
H1H2H3H4H5H6
4114501
Error! The number of H1 tag is more than 1.
H5 is missing
Heading structure in the source code
  • <H2> PETSPLUSMAG.COM
  • <H4> The Real Reason Mars Inc. Loves the Pet Care Business
  • <H3> Headlines
  • <H1> The Real Reason Mars Inc. Loves the Pet Care Business
  • <H4> FEATURED VIDEO
  • <H6> PETS+ LIVE! WITH CANDACE D'AGNOLO
  • <H2> Webinar Replay: How to Keep That Holiday Momentum Rolling
  • <H4> Promoted Headlines
  • <H4> You may like
  • <H3> Headlines
  • <H1> Pet Franchise to Open 50 Stores in 2019
  • <H3> Headlines
  • <H1> Petco to Carry Champion Products
  • <H3> Headlines
  • <H1> Dog-Food Startup Raises $39M
  • <H2> Amazon Sponsors the Human Animal Bond Research Institute
  • <H2> LA Cat Lovers Unite at the Cats on Glass Gallery in Los Angeles
  • <H2> Earth Animal Continues Its Holiday-Giving Tradition
  • <H2> Pet Boutique Gets a ‘Scathing’ Yelp Review … and Does Something Beautiful with It
  • <H2> Pet Franchise to Open 50 Stores in 2019
  • <H2> Meet the Newest AKC-Recognized Dog Breed
  • <H2> Video: Here’s What You Need to Know About CBD
  • <H2> Video: Social Media Is Changing Quickly … Here’s How to Adapt
  • <H2> Video: Make 2019 Shine With These New Year’s Solutions
  • <H4> Most Popular
  • Expand
Images
We found 82 images on this web page.

Alternate attributes for the following 71 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible in only one version. The www version is redirected to the version without www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://petsplusmag.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /wp-admin/


Sitemap
Excellent! Sitemap is used on this website.
https://petsplusmag.com/sitemap_index.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
72%