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SEO audit: norsewear.co.nz

norsewear.co.nz desktop preview
82 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
norsewear.co.nz mobil preview
norsewear.co.nz tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

NZ Made Merino Store – Norsewear.co.nz

norsewear.co.nz/
New Zealand's finest Merino products for Men, Women, Kids, Babies and all year round. Quality Products Designed By Kiwis For Kiwis.

Domain / URL audit

URL
Domain : norsewear.co.nz/
Length (characters) : 16
Alexa
Alexa does not have enough data about this website.
IP checking
The 23.227.38.65 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
New Zealand's finest Merino products for Men, Women, Kids, Babies and all year round. Quality Products Designed By Kiwis For Kiwis.

Length (characters) : 135

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

site_name: Norsewear.co.nz
url: https://norsewear.co.nz/
title: NZ Made Merino Store
type: website
description: New Zealand's finest Merino products for Men, Women, Kids, Babies and all year round. Quality Products Designed By Kiwis For Kiwis.
image: https://cdn.shopify.com/s/files/1/0323/9847/5401/files/FINAL_d1633597-5a9f-4f8f-9a34-52505a69b14d.png?v=1611631588
image:secure_url: https://cdn.shopify.com/s/files/1/0323/9847/5401/files/FINAL_d1633597-5a9f-4f8f-9a34-52505a69b14d.png?v=1611631588
image:width: 1800
image:height: 1000

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
NZ Made Merino Store – Norsewear.co.nz

Length (characters) : 44

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
kids  great  now  ruapehu  running  multisport  stockman  pack  warm  jacket  baby  short  crew  powered  norsewear  zip  products  sock  ninja  doctor  high  body  beanie  search  windblocker  shop  v-neck  working  possum  all  reviews  designed  greg  mens  quality  everyday  view  footer  sale  jersey  love  women  new  best  regular  discount  woollen  cart  ruahine  softly  header  lined  collection  price  selection  full  zealand  merino  review  socks 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
price 25
socks 21
view 21
regular 18
reviews 13
sale 12
Keywords (2 words) Content Title Description (meta description) Headings (headings)
regular price 11
reviews regular 7
sale price 6
sale view 5
running socks 4
view mens 4
Keywords (3 words) Content Title Description (meta description) Headings (headings)
reviews regular price 7
powered by discount ninja 4
sale view mens 2
softly working sock 2
review regular price 2
sale view ruapehu 2
Headings (headings)
H1H2H3H4H5H6
210300
Error! The number of H1 tag is more than 1.
H3 is missing
Heading structure in the source code
  • <H1>
  • <H1> WELCOME TO NORSEWEAR - THE BEST MERINO CLOTHING HOME
  • <H2> Let customers speak for us
  • <H4> SHOP NOW
  • <H4> CUSTOMER SERVICE
  • <H4> Be in the know
Images
We found 65 images on this web page.

Alternate attributes for the following 12 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible in only one version. The www version is redirected to the version without www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated tagsOccurrences
<font>1
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://norsewear.co.nz/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /a/downloads/-/*
  • /admin
  • /cart
  • /orders
  • /checkout
  • /32398475401/checkouts
  • /32398475401/orders
  • /carts
  • /account
  • /collections/*sort_by*sort_by*
  • /collections/*+*
  • /collections/*%2B*
  • /collections/*%2b*
  • /*/collections/*+*
  • /*/collections/*%2B*
  • /*/collections/*%2b*
  • /blogs/*+*
  • /blogs/*%2B*
  • /blogs/*%2b*
  • /*/blogs/*+*
  • /*/blogs/*%2B*
  • /*/blogs/*%2b*
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
  • /policies/
  • /search
  • /apple-app-site-association
  • Expand
adsbot-google
  • /checkout
  • /carts
  • /orders
  • /32398475401/checkouts
  • /32398475401/orders
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
  • Expand
Nutch
  • All subpages are denied
AhrefsBot
  • /a/downloads/-/*
  • /admin
  • /cart
  • /orders
  • /checkout
  • /32398475401/checkouts
  • /32398475401/orders
  • /carts
  • /account
  • /collections/*sort_by*sort_by*
  • /collections/*+*
  • /collections/*%2B*
  • /collections/*%2b*
  • /*/collections/*+*
  • /*/collections/*%2B*
  • /*/collections/*%2b*
  • /blogs/*+*
  • /blogs/*%2B*
  • /blogs/*%2b*
  • /*/blogs/*+*
  • /*/blogs/*%2B*
  • /*/blogs/*%2b*
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
  • /policies/
  • /search
  • /apple-app-site-association
  • Expand
AhrefsSiteAudit
  • /a/downloads/-/*
  • /admin
  • /cart
  • /orders
  • /checkout
  • /32398475401/checkouts
  • /32398475401/orders
  • /carts
  • /account
  • /collections/*sort_by*sort_by*
  • /collections/*+*
  • /collections/*%2B*
  • /collections/*%2b*
  • /*/collections/*+*
  • /*/collections/*%2B*
  • /*/collections/*%2b*
  • /blogs/*+*
  • /blogs/*%2B*
  • /blogs/*%2b*
  • /*/blogs/*+*
  • /*/blogs/*%2B*
  • /*/blogs/*%2b*
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
  • /policies/
  • /search
  • /apple-app-site-association
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
https://norsewear.co.nz/sitemap.xml
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Warning! The website contains at least one unencrypted email address.
82%