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SEO audit: www.mcewans.co.uk

mcewans.co.uk desktop preview
68 %

Legend

OK
Error
Suggestion
Status
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Mobile devices

This website is optimal for mobile devices!
This website is optimal for tablet devices!
mcewans.co.uk mobil preview
mcewans.co.uk tablet preview

Google search result list preview

McEwan's - Brewing Excellence Since 1856

www.mcewans.co.uk/
From the UK’s largest independent family brewery comes a family of beers that have been enjoyed for generations. Our craftsmen of beer and keg ale have ...

Domain / URL audit

Domain : www.mcewans.co.uk/
Length (characters) : 18
2
Alexa global rank: 17980259
The 192.232.219.83 ip address is not on the spam list.

SEO audit: Content analysis

We have found the language localisation: ”en”.
McEwan's - Brewing Excellence Since 1856

Length (characters) : 45

Excellent! The title’s length is between 10 and 70 characters.
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Excellent! The website does not have any flash contents.
Excellent! The website does not use iFrame solutions.
brewing  october  you  taste  kingdom  beer  time  the  site  fruit  refreshing  amber  april  november  age  ipa  june  scottish  legal  colour  signature  now  spain  champion  easy  belgium  our  enter  where  portugal  best  france  ale  canada  from  beers  access  please  chestnut  been  december  red  august  september  aroma  drinking  united  july  citrus  italy  traditional  scotch  netherlands  remember  select  germany  january  export  family  mcewan’s 
Keyword Content Title Description (meta description) Headings (headings)
mcewan’s 22
ale 8
beer 6
our 5
please 4
scotch 4
H1H2H3H4H5H6
313000
Error! The number of H1 tag is more than 1.
Heading structure in the source code
  • <H1> McEwan's
  • <H3> Menu
  • <H2> Meet a family of remarkable characters.
  • <H3> Follow us on Facebook & Twitter!    
  • <H3> JOIN OUR MAILING LIST
  • <H1> You must be of legal drinking age to access this site
  • <H1> You must be of legal drinking age to access this site
  • Expand
We found 57 images on this web page.

Alternate attributes for the following 44 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Excellent! The website uses favicon.
HTML 5
Perfect! The character encoding is set: UTF-8.
Excellent! No deprecated HTML tags are detected.
Suggestion! Unfortunately, no printer-friendly CSS found.
The website has a 404 error page.
There is robots.txt file.
http://www.mcewans.co.uk/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /wp-admin/
  • /wp-includes/


Excellent! Sitemap is used on this website.
http://www.mcewans.co.uk/sitemap_index.xml
The website has Google Analytics tracking code.
Suggestion! The website does not use the Google Tag Manager.
Excellent! We have not found any unencrypted email addresses.

Speed test

The server response time is not fast enough: 0.52 seconds have passed until the page started to load.
Excellent! No nested tables found.
144
14
The elements below are blocking the “above the fold” rendering.
The javascript files below are blocking the rendering.
  • http://www.mcewans.co.uk/.. /greensock.js?ver=1.11.8
  • http://www.mcewans.co.uk/wp-includes/js/jquery/jquery.js?ver=1.11.3
  • http://www.mcewans.co.uk/.. /jquery-migrate.min.js?ver=1.2.1
  • http://www.mcewans.co.uk/.. /layerslider.kreaturamedia.jquery.js?ver=...
  • http://www.mcewans.co.uk/.. /layerslider.transitions.js?ver=5.6.2
  • http://www.mcewans.co.uk/.. /third-party.js?ver=4.3.1
  • http://www.mcewans.co.uk/.. /jquery.flexslider.min.js?ver=4.3.1
  • http://www.mcewans.co.uk/.. /general.js?ver=4.3.1
  • http://ajax.googleapis.com/.. /jquery-ui.min.js
  • http://www.mcewans.co.uk/.. /jquery.bxslider.min.js
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/html5shiv.js
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/mcewans.js
  • Expand
The CSS files below are blocking the rendering.
  • http://www.mcewans.co.uk/.. /validationEngine.jquery.css?ver=2.6.16
  • http://www.mcewans.co.uk/.. /layerslider.css?ver=5.6.2
  • http://fonts.googleapis.com/css?family=Lato:100,300,regular,700,900%...
  • http://www.mcewans.co.uk/.. /styles.css?ver=4.3.1
  • http://www.mcewans.co.uk/.. /styles.min.css?ver=2.0
  • http://www.mcewans.co.uk/.. /style.css?ver=5.1.1
  • http://www.mcewans.co.uk/.. /layout.css?ver=4.3.1
  • http://www.mcewans.co.uk/.. /shortcodes.css
  • http://www.mcewans.co.uk/wp-content/themes/canvas/custom.css
  • http://fonts.googleapis.com/css?family=Oswald
  • http://fonts.googleapis.com/css?family=Balthazar
  • http://www.mcewans.co.uk/.. /jquery-ui-1.10.1.custom.min.css
  • http://www.mcewans.co.uk/.. /jquery.bxslider.css
  • Expand

Speed test – Javascript

Error! Too many javascript files found which slows down the page load on the website.
  • http://www.mcewans.co.uk/wp-includes/js/comment-reply.min.js?ver=3.5.1
  • http://www.mcewans.co.uk/wp-includes/js/jquery/jquery.js?ver=1.8.3
  • http://www.mcewans.co.uk/wp-content/plugins/LayerSlider/js/layerslider.kreaturamedia.jquery.js?ver=4.1.1
  • http://www.mcewans.co.uk/wp-content/plugins/LayerSlider/js/jquery-easing-1.3.js?ver=1.3.0
  • http://www.mcewans.co.uk/wp-content/plugins/LayerSlider/js/jquerytransit.js?ver=0.9.9
  • http://www.mcewans.co.uk/wp-content/plugins/LayerSlider/js/layerslider.transitions.js?ver=4.1.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/includes/js/third-party.js?ver=3.5.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/includes/js/jquery.flexslider.min.js?ver=3.5.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/includes/js/general.js?ver=3.5.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/bxslider/jquery.bxslider.min.js
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/html5shiv.js
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/mcewans.js
  • http://www.mcewans.co.uk/wp-content/plugins/wysija-newsletters/js/validate/languages/jquery.validationEngine-en.js?ver=2.4.3
  • http://www.mcewans.co.uk/wp-content/plugins/wysija-newsletters/js/validate/jquery.validationEngine.js?ver=2.4.3
  • http://www.mcewans.co.uk/wp-content/plugins/wysija-newsletters/js/front-subscribers.js?ver=2.4.3
  • http://www.mcewans.co.uk/wp-content/themes/canvas/includes/js/feedback.js?ver=5.0.7
  • http://www.mcewans.co.uk/wp-content/plugins/mcewans-products/js/script.js?ver=3.5.1
2.06 MB
You can save 12.7KB (4% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

Suggestion! You must avoid using inline CSS.
Error! Too many CSS files detected that slows down the page load.
  • http://www.mcewans.co.uk/wp-content/plugins/wysija-newsletters/css/validationEngine.jquery.css?ver=2.4.3
  • http://www.mcewans.co.uk/wp-content/plugins/LayerSlider/css/layerslider.css?ver=4.1.1
  • http://www.mcewans.co.uk/wp-content/plugins/age-verify//assets/styles.css?ver=3.5.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/style.css?ver=5.1.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/css/layout.css?ver=3.5.1
  • http://www.mcewans.co.uk/wp-content/themes/canvas/functions/css/shortcodes.css
  • http://www.mcewans.co.uk/wp-content/themes/canvas/custom.css
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/ui/blitzer/jquery-ui-1.10.1.custom.min.css
  • http://www.mcewans.co.uk/wp-content/themes/canvas/js/bxslider/jquery.bxslider.css
  • http://www.mcewans.co.uk/wp-content/plugins/mcewans-products/css/frontend.css?ver=3.5.1
461.68 KB
You can save 5.7KB (20% compression) on the analysed URL by minifying the CSS files.

Speed test – Compression

82.90 KB
You can save 1.3KB (11% compression) on the analysed URL by minifying the HTML file.
Your site uses compression.

Speed test – Browser cache

107
The browser cache is not set correctly for all elements.
URLDuration
http://www.mcewans.co.uk/.. /blank.gifExpiry time is not specified
http://www.mcewans.co.uk/.. /skin.cssExpiry time is not specified
http://www.mcewans.co.uk/.. /skin.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/themes/canvas/custom.cssExpiry time is not specified
http://www.mcewans.co.uk/.. /shortcodes.cssExpiry time is not specified
http://www.mcewans.co.uk/.. /age_verify_logos.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /age_verify_submit.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /age_verify_watermark.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /arrows-sprite.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /body_background.jpgExpiry time is not specified
http://www.mcewans.co.uk/.. /body_background_modal.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /drink_aware_logo.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /footer_background.jpgExpiry time is not specified
http://www.mcewans.co.uk/.. /footer_grass.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /footer_star_banner.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /footer_wheat_left.pngExpiry time is not specified
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http://www.mcewans.co.uk/.. /gold_star_banner.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /header_hobs_top.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /homepage_slider_background.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /left_menu_cap.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /mailing_submit_button.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /menu_background.jpgExpiry time is not specified
http://www.mcewans.co.uk/.. /right_menu_cap.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /site_logo.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /site_logo_320.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /slider_nav_button_active.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /slider_nav_button_off.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /video_holder_star_banner.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /bx_loader.gifExpiry time is not specified
http://www.mcewans.co.uk/.. /jquery.bxslider.cssExpiry time is not specified
http://www.mcewans.co.uk/.. /jquery.bxslider.min.jsExpiry time is not specified
http://www.mcewans.co.uk/wp-content/themes/canvas/js/html5shiv.jsExpiry time is not specified
http://www.mcewans.co.uk/wp-content/themes/canvas/js/mcewans.jsExpiry time is not specified
http://www.mcewans.co.uk/.. /jquery-ui-1.10.1.custom.min.cssExpiry time is not specified
http://www.mcewans.co.uk/.. /carousel_1.pngExpiry time is not specified
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http://www.mcewans.co.uk/.. /carousel_9.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/Facebook1.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /Twitter-Bird2.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/can4.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/cavalier2.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/glass3.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/lines_bg2.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/slide1_bg6.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2013/03/title1.pngExpiry time is not specified
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http://www.mcewans.co.uk/.. /WY-30748-McEwans-LOGO-RedLogo-EST1856-CM...Expiry time is not specified
http://www.mcewans.co.uk/.. /title_smooth2.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /light_and_refreshing.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /McEwans-ExportFinalV21.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /Amber-Cask-Background.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /Blue-Background-IPA2.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /IPA-Bottle-MessageHD.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /Sig-Background.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /Sig-Messaging1.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /70-background.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2015/01/70-logo.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /80-Background1.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2015/01/80-logo.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2015/01/80-words1.pngExpiry time is not specified
http://www.mcewans.co.uk/wp-content/uploads/2015/01/IPA.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /McEwans-Scotch-Ale-Logo-Large.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-60-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-70-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-80-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Amber-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Amber-148x193-AW-GK1.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Best-Scotch-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Champion-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Export-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-IPA-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-RED-148x193-AW-GK.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Signature-148x193-AW-GK-01.pngExpiry time is not specified
http://www.mcewans.co.uk/.. /WY-32170-Signature-148x193-AW-GK-011.png...Expiry time is not specified
http://www.mcewans.co.uk/.. /Party-at-the-palace-banner2.pngExpiry time is not specified
https://pbs.twimg.com/.. /PDR9pQO9_normal.jpgExpiry time is not specified
https://pbs.twimg.com/.. /fCirZn8W_normal.jpgExpiry time is not specified
https://cdn.syndication.twimg.com/.. /562196409089548288?callback=__twttr.call...60 second
https://static.doubleclick.net/instream/ad_status.js15 minutes
http://platform.twitter.com/widgets.js30 minutes
http://www.google-analytics.com/analytics.js2 hours
Expand

Speed test – Images

3.05 MB
You can save 151.3KB (10% compression) by optimising the images below: