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SEO audit: instoremag.com/why-you-should-never-discount-your-shop-labor

instoremag.com/why-you-should-never-discount-your-shop-labor desktop preview
71 %

Legend

OK
Error
Suggestion
Status
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Mobile devices

This website is optimal for mobile devices!
This website is optimal for tablet devices!
instoremag.com/why-you-should-never-discount-your-shop-labor mobil preview
instoremag.com/why-you-should-never-discount-your-shop-labor tablet preview

Google search result list preview

Why You Should Never Discount Your Shop Labor - InstoreMag.com

instoremag.com/why-you-should-never-discount-your-shop-labor/
Error! Missing "meta description" part: the page has no summary description!

Domain / URL audit

Domain : instoremag.com/why-you-should-never-discount-your-shop-labor/
Length (characters) : 61
0
Alexa does not have enough data about this website.
The 72.249.109.99 ip address is not on the spam list.

SEO audit: Content analysis

We have found the language localisation: ”en”.
Why You Should Never Discount Your Shop Labor - InstoreMag.com

Length (characters) : 62

Excellent! The title’s length is between 10 and 70 characters.
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Excellent! The website does not have any flash contents.
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
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Keyword Content Title Description (meta description) Headings (headings)
ago 27
jeweler 23
instore 22
david 18
store 18
jewelry 17
Keywords (2 words) Content Title Description (meta description) Headings (headings)
david geller 6
you have 5
coolest stores 5
geller david 4
jim ackerman 4
help wanted 4
Keywords (3 words) Content Title Description (meta description) Headings (headings)
america’s coolest stores 4
videos/podcasts podcasts over 2
latest digimag issue 2
barb wire jimmycast 2
jeweler webinars classifieds 2
your online classified 2
H1H2H3H4H5H6
42241602
Error! The number of H1 tag is more than 1.
H5 is missing
Heading structure in the source code
  • <H2> INSTOREMAG.COM
  • <H4> Why You Should Never Discount Your Shop Labor
  • <H3> David Geller
  • <H1> Why You Should Never Discount Your Shop Labor
  • <H4> Video: Why Your Digital Marketing Doesn’t Work Like the Experts Say It Should
  • <H4> Video: Don’t Miss the Biggest Opportunity to Improve Profits in Your Jewelry Store
  • <H4> Video: Gene the Jeweler Hired His Nephew … And at Least Insurance Covered the Damage
  • <H4> VIDEO HIGHLIGHT
  • <H6> Wilkerson Testimonials
  • <H2> New York Jeweler Picks Wilkerson for Their GOB Sale
  • <H4> Promoted Headlines
  • <H4> You may like
  • <H3> David Geller
  • <H1> Why Taking Another Day Off Could Help More Than It Hurts
  • <H3> David Geller
  • <H1> This Small Yet Logical Fee Can Add Big Profits to Your Bottom Line
  • <H4> Video: Why Your Digital Marketing Doesn’t Work Like the Experts Say It Should
  • <H4> Video: Don’t Miss the Biggest Opportunity to Improve Profits in Your Jewelry Store
  • <H4> Video: Gene the Jeweler Hired His Nephew … And at Least Insurance Covered the Damage
  • <H3> David Geller
  • <H1> If Your Sales Are Acceptable But You Have No Cash, Look At Your Inventory
  • <H4> Podcast: A Jeweler Learns the Internet’s Weaknesses, and His Own Strengths
  • <H4> Podcast: How to Find Good People and Avoid Employee Nightmares
  • <H4> Podcast: Holiday Sales These Jewelers Will Never Forget
  • <H2> A New Bridal Collection by a Non-Bridal Company
  • <H2> Greenland Ruby Finalizes Its Mine-to-Market Certificate Program and Color Ranges
  • <H2> Jewelers Mutual Earns 32nd Consecutive A+ Superior Rating from A.M. Best Company
  • <H2> Uneek Designer Benjamin Javaheri Garners the Centurion Design Awards
  • <H2> Why You Should Never Discount Your Shop Labor
  • <H2> Newly Discovered Gemstone Is Harder Than Diamond
  • <H2> Guy Tries to Steal from Jewelry Store, Ends Up Looking Ridiculous
  • <H2> Smash-and-Grab Thieves Take Jewelry Worth $1M+
  • <H2> Jeweler Charged with Stealing from 11 Customers
  • <H2> This Engagement Ring Style Became Way More Popular Because of Meghan Markle
  • <H2> Podcast: A Jeweler Learns the Internet’s Weaknesses, and His Own Strengths
  • <H2> Video: New York Jeweler Picks Wilkerson for Their GOB Sale
  • <H2> Video: Why Your Digital Marketing Doesn’t Work Like the Experts Say It Should
  • <H2> Video: Don’t Miss the Biggest Opportunity to Improve Profits in Your Jewelry Store
  • <H2> Podcast: How to Find Good People and Avoid Employee Nightmares
  • <H4> Subscribe
  • <H6> BULLETINS
  • <H4> Latest Classifieds
  • <H2> Diamond Setting
  • <H2> Looking to Expand Our Team — Multiple, Immediate, Full-time Positions Available
  • <H2> Retail Sales Manager
  • <H2> Looking for Experienced Sales Representatives
  • <H2> ASHI - Sales Representatives Wanted
  • <H4> Most Popular
  • Expand
We found 127 images on this web page.

Alternate attributes for the following 96 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Excellent! The web address is accessible in only one version. The www version is redirected to the version without www.
Excellent! The website uses favicon.
HTML 5
Perfect! The character encoding is set: UTF-8.
Excellent! No deprecated HTML tags are detected.
Suggestion! Unfortunately, no printer-friendly CSS found.
The website has a 404 error page.
There is robots.txt file.
https://instoremag.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /wp-admin/


Excellent! Sitemap is used on this website.
https://instoremag.com/sitemap_index.xml
The Google Analytics tracking code is missing.
Suggestion! The website does not use the Google Tag Manager.
Warning! The website contains at least one unencrypted email address.

Speed test

server_resp_time - good
Excellent! No nested tables found.
69
17
The elements below are blocking the “above the fold” rendering.
The javascript files below are blocking the rendering.
  • https://instoremag.com/.. /jquery-1.12.4.js
The CSS files below are blocking the rendering.
  • https://instoremag.com/.. /ddcd7eae307c197352ee15dd1f4f13e2.css
  • https://fonts.googleapis.com/css?family=Advent+Pro%3A700%26subset%3Dl...
  • https://fonts.googleapis.com/css?family=Advent+Pro%3A700%26subset%3Dl...

Speed test – Javascript

Excellent! Just a few javascript files are detected on the website.
  • https://instoremag.com/wp-content/cache/busting/1/wp-includes/js/jquery/jquery-1.12.4.js
  • https://instoremag.com/wp-content/cache/min/1/158bf74c450088768e457c443e48d671.js
2.16 MB
You can save 39.7KB (42% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

Suggestion! You must avoid using inline CSS.
Excellent! Just a few CSS files are used on this website.
  • https://instoremag.com/wp-content/cache/min/1/ddcd7eae307c197352ee15dd1f4f13e2.css
  • https://instoremag.com/wp-content/cache/min/1/ddcd7eae307c197352ee15dd1f4f13e2.css
551.53 KB
You can save 7.9KB (36% compression) on the analysed URL by minifying the CSS files.

Speed test – Compression

256.37 KB
The HTML is minified.
Error! By using Gzip you can save 150.2KB (69% compression) on your site.

Speed test – Browser cache

39
The browser cache is not set correctly for all elements.
URLDuration
https://cdn.omeda.com/hosted/images/dragon/12352/36.cssExpiry time is not specified
https://cdn.omeda.com/hosted/images/dragon/generic/9/site_9.cssExpiry time is not specified
https://cdn.omeda.com/hosted/images/dragon/generic/spinner.gifExpiry time is not specified
https://smartworkmedia.dragonforms.com/js/conditional.jsExpiry time is not specified
https://smartworkmedia.dragonforms.com/js/olyticsLinkAssistance.jsExpiry time is not specified
https://smartworkmedia.dragonforms.com/style/generic.cssExpiry time is not specified
https://olytics.omeda.com/olytics/js/v3/p/olytics.min.js10 minutes
https://www.googletagmanager.com/gtag/js?id=UA-7968703-115 minutes
https://www.googletagservices.com/.. /osd.js?cb=%2Fr2010010150 minutes
https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js60 minutes
https://www.google-analytics.com/analytics.js2 hours
Expand

Speed test – Images

261.46 KB
You can save 7.8KB (24% compression) by optimising the images below: