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SEO audit: www.hurtigruten.co.uk

hurtigruten.co.uk desktop preview
56 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
Tablet view
Mobile appearance
hurtigruten.co.uk mobil preview
hurtigruten.co.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Hurtigruten Cruises: Norway, Arctic & Antarctic Expeditions | ...

www.hurtigruten.co.uk/
Visit the Norwegian fjords, see the Northern Lights or step foot on Antarctica or other unique destinations. Our cruises take you to some of the most ...

Domain / URL audit

URL
Domain : www.hurtigruten.co.uk/
Length (characters) : 22
Alexa
Alexa does not have enough data about this website.
IP checking
The 104.17.137.12 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Visit the Norwegian fjords, see the Northern Lights or step foot on Antarctica or other unique destinations. Our cruises take you to some of the most incredible and pristine areas on earth.

Length (characters) : 190

Suggestion! The length of the meta description should be between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

title: hurtigruten.co.uk
url: https://www.hurtigruten.co.uk/
type: Site Root (Frontpage)

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Hurtigruten Cruises: Norway, Arctic & Antarctic Expeditions | Hurtigruten

Length (characters) : 73

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
coast  since  norwegian  relevant  express  information  sailing  scenic  original  expedition  expeditions  advertising  world  explorers  necessary  website  required  experience  cruises  close  key  communities  coastal  cookies  some  discover  knowledge-centred  collect  hurtigruten  sustainable  give  marketing  site  order 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
hurtigruten 8
cookies 7
norwegian 6
expeditions 5
express 5
coastal 5
Keywords (2 words) Content Title Description (meta description) Headings (headings)
hurtigruten expeditions 3
norwegian coastal 3
expedition cruises 2
scenic norwegian 2
are necessary 2
knowledge-centred expedition 2
Keywords (3 words) Content Title Description (meta description) Headings (headings)
explorers discover our 2
knowledge-centred expedition cruises 2
Headings (headings)
H1H2H3H4H5H6
044000
H1 is missing
Heading structure in the source code
  • <H2> For explorers by explorers
  • <H2> The Original since 1893
  • <H2> For explorers by explorers
  • <H2> The Original since 1893
  • <H3> Contact
  • <H3> Hurtigruten Group
  • <H3> Our Brands
  • <H3> Social media
  • Expand
Images
We found 0 images on this web page.

Excellent! Every image has an alternative text attributes set on this website.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
https://www.hurtigruten.co.uk/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /EPiServer/CMS/
  • /Util/
  • /no/
  • /dk/
  • /de/
  • /fr/
  • /sv/
  • Expand


Sitemap
Excellent! Sitemap is used on this website.
https://www.hurtigruten.co.uk/sitemap.xml
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
The website uses the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
56%