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SEO audit: highlandpark.co.uk

highlandpark.co.uk desktop preview
68 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
This website is optimal for mobile devices!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
highlandpark.co.uk mobil preview
highlandpark.co.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Highland Park - Single Malt Scotch Whisky from Orkney

highlandpark.co.uk/
The home of Highland Park - single malt scotch whisky and special bottlings. Buy Highland Park Whisky online and Learn about the Distillery.

Domain / URL audit

URL
Domain : highlandpark.co.uk/
Length (characters) : 19
Alexa
Alexa does not have enough data about this website.
IP checking
The 95.138.177.123 ip address is not on the spam list.

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
The home of Highland Park - single malt scotch whisky and special bottlings. Buy Highland Park Whisky online and Learn about the Distillery.

Length (characters) : 140

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Highland Park - Single Malt Scotch Whisky from Orkney
description: The home of Highland Park - single malt scotch whisky and special bottlings. Buy Highland Park Whisky online and Learn about the Distillery.
url: http://highlandpark.co.uk/
site_name: Highland Park

Generator
WordPress 4.0.1
Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Highland Park - Single Malt Scotch Whisky from Orkney

Length (characters) : 53

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
stocking  weather  year…  app  whisky  with  wonderful  same  malting  values  lot  enquiries  press@highlandpark  continue  own  park  worst  policy  follow  under  highland  time  christmas…  like  conditions  floor  enquires  distillery  problem  sea  privacy  let  production  know  school  circle  stills  look  documentary  news  the  would  years  cookies  christmas  latest  beginning  cross  five  copper  north  inner  it’s  online  expedition  experienced  year  twelve  most  reading 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
reading 7
continue 7
park 5
highland 5
distillery 4
whisky 3
Headings (headings)
H1H2H3H4H5H6
604000
Error! The number of H1 tag is more than 1.
H2 is missing
Heading structure in the source code
  • <H3>
  • <H1> Five key Stones
  • <H1> The Distillery
  • <H1> Inner Circle
  • <H1> Contact
  • <H1> Whisky School App
  • <H1> Latest News
  • <H3> Our journey to Asgard is half complete
  • <H3> The perfect way to keep warm this winter
  • <H3> The longest Orcadian night of the year
  • Expand
Images
We found 14 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible in only one version. The www version is redirected to the version without www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://highlandpark.co.uk/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /wp-admin/


Sitemap
Excellent! Sitemap is used on this website.
http://highlandpark.co.uk/sitemap_index.xml
Google Analytics
The website has Google Analytics tracking code.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Warning! The website contains at least one unencrypted email address.
68%