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SEO audit: www.bausch.co.uk

bausch.co.uk desktop preview
63 %


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Mobile devices

This website is optimal for mobile devices!
This website is optimal for tablet devices!
bausch.co.uk mobil preview
bausch.co.uk tablet preview

Google search result list preview

Home : Bausch + Lomb

Error! Missing "meta description" part: the page has no summary description!

Domain / URL audit

Domain : www.bausch.co.uk/
Length (characters) : 17
Alexa global rank: 1860212
The ip address is not on the spam list.

SEO audit: Content analysis

We have found the language localisation: ”en”.
Home : Bausch + Lomb

Length (characters) : 20

Excellent! The title’s length is between 10 and 70 characters.
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Excellent! The website does not have any flash contents.
Excellent! The website does not use iFrame solutions.
cataracts  contact  more  safety  drops  vision  united  irritations  irritants  bausch  care  successful  renu  caring  maintaining  lenses  multi-purpose  biotrue  age  multi-focal  correction  solution  daily  eye  astigmatism  wearing  health  canada  legal  investor  development  tips  syndrome  toric  and  eyes  soflens  products  eyelid  baby's  artelac  disposable  soft  macular  cataract  dry  purevision  lens  foreign  our  boston  lomb  wear  exams  solutions  sports  exam  archive  concerns  healthy 
Keyword Content Title Description (meta description) Headings (headings)
eye 37
contact 18
lenses 14
eyes 14
vision 13
lens 6
H1, H2, H3, H4, H5 is missing
Heading structure in the source code
  • <H6> Vision and Eye Health
  • <H6> Products
  • <H6> Customer Support
  • <H6> Legal
  • <H6>

SEO audit: technology

Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Excellent! The website uses favicon.
Perfect! The character encoding is set: UTF-8.
Excellent! No deprecated HTML tags are detected.
Suggestion! Unfortunately, no printer-friendly CSS found.
The website has a 404 error page.
There is robots.txt file.
Error! No sitemap found!
The website has Google Analytics tracking code.
Suggestion! The website does not use the Google Tag Manager.
Excellent! We have not found any unencrypted email addresses.

Speed test

The server response time is not fast enough: 0.55 seconds have passed until the page started to load.
Excellent! No nested tables found.
The elements below are blocking the “above the fold” rendering.
The javascript files below are blocking the rendering.
  • http://www.bausch.co.uk/.. /jquery-1.7.2.min.js?v=
  • http://www.bausch.co.uk/.. /jquery.fancybox-1.3.4.min.js?v=
  • http://www.bausch.co.uk/.. /jquery.easing.1.2.js?v=
  • http://www.bausch.co.uk/.. /jquery.masonry.min.js?v=
  • http://www.bausch.co.uk/.. /jquery.jcarousel.min.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.blockUI.js?v=
  • http://www.bausch.co.uk/.. /slides.min.jquery.js?v=
  • http://www.bausch.co.uk/includes/js/baulmb.main.js?v=
  • http://www.bausch.co.uk/includes/js/responsive.js?v=
  • http://www.bausch.co.uk/WebResource.axd?d=QQeeK2VRJw3_h1_hcU0PDl...
  • Expand
The CSS files below are blocking the rendering.
  • http://www.bausch.co.uk/styles.cssx?f=%2fincludes%2fcss%2fforms....
  • http://www.bausch.co.uk/styles.cssx?f=%2fincludes%2fcss%2frespon...
  • http://www.bausch.co.uk/layouts/system/VisitorIdentification.aspx
  • http://www.bausch.co.uk/.. /sitetheme.cssz?theme=35d3aa0c-1bd9-4f87-...

Speed test – Javascript

Error! Too many javascript files found which slows down the page load on the website.
  • http://www.bausch.co.uk/includes/js/jquery-1.7.2.min.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.fancybox-1.3.4.min.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.easing.1.2.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.masonry.min.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.jcarousel.min.js?v=
  • http://www.bausch.co.uk/includes/js/jquery.blockUI.js?v=
  • http://www.bausch.co.uk/includes/js/slides.min.jquery.js?v=
  • http://www.bausch.co.uk/includes/js/baulmb.main.js?v=
  • http://www.bausch.co.uk/includes/js/responsive.js?v=
  • http://www.bausch.co.uk/WebResource.axd?d=QQeeK2VRJw3_h1_hcU0PDlvMVDoWVsdFJHqj0R0Lhi6-iEvnpEeuPc_XbTzDsAkFBW4UM8hzQIwKbVHpK7cX7QzN9cs1&t=635370214656103379
281.86 KB
You can save 14.3KB (31% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

Suggestion! You must avoid using inline CSS.
Excellent! Just a few CSS files are used on this website.
  • http://www.bausch.co.uk/styles.cssx?f=%2fincludes%2fcss%2fforms.css%7c1,%2fincludes%2fcss%2fjquery.fancybox-1.3.4.css%7c1,%2fincludes%2fcss%2fgooglesearch.css%7c1,%2fincludes%2fcss%2fmediagallery.css%7c1,%2fincludes%2fcss%2fcommon.css%7c1,%2fincludes%2fcss%2fconsumer.css%7c1&v=
  • http://www.bausch.co.uk/styles.cssx?f=%2fincludes%2fcss%2fresponsive.css%7c1&v=
83.31 KB
Great! The CSS elements are minified.

Speed test – Compression

104.00 KB
You can save 1.6KB (11% compression) on the analysed URL by minifying the HTML file.
Error! By using Gzip you can save 57.3KB (81% compression) on your site.

Speed test – Browser cache

The browser cache is not set correctly for all elements.
http://www.google-analytics.com/ga.js2 hours

Speed test – Images

1.09 MB
You can save 25.9KB (55% compression) by optimising the images below: