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SEO Audit - The address of the analysed webpage apple.co.uk is redirected to www.apple.com/uk/?cid=oas-emeia-domains-apple.co.uk

apple.co.uk desktop preview
63 %
Update

Legend
OK
Error
Suggestion
Status
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Mobile devices

Mobile view
Error! This website is not optimised for mobile devices: it is optimised for 768px wide displays!
Tablet view
This website is optimal for tablet devices!
Mobile appearance
apple.co.uk mobil preview
apple.co.uk tablet preview
Mobile optimisation
Apple icon
Meta Tag (viewport tag, mobile devices)
Flash content

Google search result list preview

Google preview

Apple (United Kingdom)

www.apple.com/uk/?cid=oas-emeia-domains-apple.co.uk
Apple designs and creates the iPhone, iPad, Mac notebooks and desktop computers, iOS, OS X, iPod and iTunes, and the new Apple Watch.

Domain / URL audit

URL
Domain : www.apple.com/uk/?cid=oas-emeia-domains-apple.co.uk
Length (characters) : 51
Alexa
Alexa global rank: 35
Alexa rank (United States): 25
IP checking
The 23.214.133.172 ip address is not on the spam list.
Visitors position
CountryPercentage
United States36.2%
China7.4%
India4.9%
Japan4.7%
United Kingdom3.5%
Russian Federation2.8%
Germany2.4%
Brazil2.4%
Canada2.3%
Australia2.1%
Korea, Republic of2.0%
France1.9%
Taiwan, Province of China1.7%
Spain1.6%
Italy1.6%
Netherlands1.4%
Indonesia1.3%
Mexico1.2%
Turkey1.2%
Hong Kong1.0%
Saudi Arabia0.7%
Thailand0.7%
Singapore0.6%
Sweden0.6%
South Africa0.6%
Poland0.5%
Malaysia0.5%
Other12.1%
Expand

Meta data

Keywords (meta keywords)
Excellent! The website does not use “meta keywords”. Using “meta keywords” is meaningless since September 2009.
Description (meta description)
Apple designs and creates the iPhone, iPad, Mac notebooks and desktop computers, iOS, OS X, iPod and iTunes, and the new Apple Watch.

Length (characters) : 133

Excellent! The length of the meta description on this site is between 70 and 160 characters.
Open Graph Protocol
Excellent! The OG (Open Graph) protocol is set on this website.

url: http://www.apple.com/uk/
image: /euro/home/w/generic/images/og.jpg?201411200717
type: website
site_name: Apple

Dublin Core
Error! The website does not use the Dublin Core schema.

SEO audit: Content analysis

Language
We have found the language localisation: ”en”.
Title
Apple (United Kingdom)

Length (characters) : 22

Excellent! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Flash
Excellent! The website does not have any flash contents.
Frame
Excellent! The website does not use iFrame solutions.
Keywords cloud
rights  call  visit  watch  aids  against  copyright  red  retail  air  map  use  watch our  this  from one gift  come many  policy  yet  feeds  terms  display shop  iphone  inc  day  fight  device  site  privacy  online  info  ipod  updated  retailer  find  news  ipad  world  bigger apple  apple  reserved  rss  mac  itunes  menu  contact  reset  cookies  retina  store  supporting  support  than  all  imac with  join apple in  hot  personal  search 
Keywords consistency
Keyword Content Title Description (meta description) Headings (headings)
apple 9
search 3
store 3
ipad 2
aids 2
air 2
Headings (headings)
H1H2H3H4H5H6
110000
Heading structure in the source code
  • <H1> Start something new.
  • <H2> When you start with amazing products, you can create amazing things.
Images
We found 1 images on this web page.

Excellent! Every image has an alternative text attributes set on this website.

SEO audit: technology

Redirection (www / not www)
Excellent! The web address is accessible only in one version. The version without www is redirected to the version with www.
Favicon
Excellent! The website uses favicon.
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
W3C validity
  • Errors: 1
  • Warnings: 4
Go to the W3C errors >>>
Deprecated HTML
Excellent! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
404 Page
The website has a 404 error page.
Checking the robots.txt file
There is robots.txt file.
http://www.apple.com/robots.txt
User-agentDisallow (parts which have been disallowed for the search engines)
*
  • /cn/se/


Sitemap
Error! No sitemap found!
Google Analytics
The Google Analytics tracking code is missing.
Google Tag Manager
Suggestion! The website does not use the Google Tag Manager.
Email encryption
Excellent! We have not found any unencrypted email addresses.
63%